HOW TO CREATE A MEDIA KIT

Saturday

You might be thinking, what is a media kit and why I need one? Well, I'm here to answer these questions and give you some advice on creating one, and what to include.


What is a Media Kit?

A media kit is a document that bloggers, content creators and influencers use to show information about their platform. It's usually shared to brands so they can learn more about the creators they are working with.


Books on a shelf

If you want to work with brands, it's important to have a media kit that you can keep up to date with your stats. This way if you are emailing a brand to work with them, you don't need to send a long email about the views you receive on your blog or the engagement you get on your social posts. You can keep all this information in your media kit and attach it, such a time saver.


I used Canva to create my media kit and made sure the branding aligned with the colours I have used across my blog and social media channels to keep it all consistent. Mine is also only 3 pages because I feel like for now, that is all that's needed but yours may be more or less depending on how much information you want to put in. I would try to keep it to around 2-5 pages though, to try and be concise.


What to include

Here is a checklist of things you can include, you may wish to include more if you need to.

  1. A short bio about what your platform/blog is about.
  2. A photo of yourself.
  3. Who your main target audience is.
  4. Your blog and social media platfroms and stats - I just included followers on my socials, my blog views and blog domain authority, but you may wish to include social engagement rates too. Make sure these are up to date before you send it to brands.
  5. Brands you have worked with in the past. This is optional, if you are new to this you won't be able to add this just yet but it's just a good way to show your experience if you have it.

How to use it

The purpose of a media kit is to summarise your platform and also to pitch your brand to the person or brand you'd like to work with.


If someone asks to work with you, you can show them your media kit so they can learn more about you. Alternatively, you can email brands with your media kit and pitch to them. Pitching to work with brands is a completely separate thing, that I feel like I can't write a blog post on yet, just because I don't do it too often so I wouldn't be giving expert advice. Maybe this is one for the future when I start pitching more. 


What I will say is, it's definitely worth putting yourself out there to brands or even local venues that you'd like to work with. It has paid off for me quite a few times now.


Do you have a media kit?

LIFE UPDATE - FINISHING UNIVERSITY

Bit of a chatty one - I just thought I'd update you all on my life as I have finished university!


A few years ago, I wrote posts on applying to uni and wrote updates on how my first year was going, but since then I haven't really spoken about it that much on here.


So after 4 years of being a Communication and Media student at Bournemouth University, I have finally finished and I got a 2:1 overall with a 1st in my dissertation! I am now working as a Social Media and Communications Coordinator for the same organisation I did my internship with between second and third year.


I am so glad I went to uni it was such a good experience, obviously there were some downs but I wouldn't change it. I won't get into all of my highlights and lowlights for the year because that would take forever. Maybe I will do that when I am really missing uni but for now I just wanted to update you all.


Bournemouth university students going to summer ball

Related: Top tips for starting university


What have I learnt?


To be honest, I feel like most of the stuff I learnt was about adult life and what kind of person I am rather than academic. Obviously I did learn a lot about media too, I feel like I can never watch a film or read a newspaper article properly again without analysing every word or every scene. But reflecting back, the experiences I had will mean more to me than that kind of stuff (sorry lecturers).


It was a shame that Covid kind of got in the way a little bit of my final year but I have still been able to do lots of fun things with my friends. 2021 is definitely the year of the bottomless brunch!


Luckily, because I live an hour away from Bournemouth I can go and visit whenever I want and I will still have friends living there.


I live in a very small town where I'm never really pushed out of my comfort zone so uni really helped push me to make friends and put myself out there (usually helped by a little Dutch courage too).


Where do we go from here?


As I mentioned before, I am starting my career in social media marketing and I am really enjoying it so far. I'm really looking forward to see how my career goes too. At the moment I am still learning about it while working.


I've had a few questions about university and applying to jobs so if you want to know anything, please feel free to ask me. 

Related: 7 ways to enhance your CV

To be honest, I just can't believe uni is over it's so weird how quickly it went. I still feel the same age as when I started too, I feel like everyone says that.


It definitely feels like the end of an era but also not in some ways because I am still planning to keep in touch with all my uni pals as much as possible.

A DAY OUT IN WEYMOUTH

Last month, my boyfriend Joe and I had a lovely day out in Weymouth. Usually I would write posts when I spend a few days away somewhere but I has such a good time that I thought I'd share it with you. Living in Bournemouth, it was close enough for us to go there for a day trip but our tenancy for our student house ends very soon sadly.


If you are not from the UK, Weymouth is a lovely seaside town in Dorset, England where lots of people go and stay for a holiday and now I know why.


Sea Life Weymouth


Purple jellyfish at sea life weymouth

penguins at sea life weymouth

First of all, we started our day at Sea Life Weymouth. I am like a child when it comes to seeing animals, I just love it so this was really good. It was a lot more expensive than the aquarium in Bournemouth that I'm used to, but it was a lot bigger and better.

Related: Greyhound at Corfe Castle Review

We had so much fun seeing all the animals and it was the first time I'd ever seen a seal in the flesh. I had fun taking pictures of them all and I created a Weymouth and Sea Life Instagram reel too, which you can see below.



Visiting Weymouth


After visiting Sea Life, we took a walk along the beach and into Weymouth. As we went on a weekday that was a bit cloudy, it wasn't too busy but there were still quite a lot of people about. 


Living in Bournemouth for uni, we go to the beach a lot but it was nice to go to a different one. I am a lover of the beach! 

Related: Placed you need to visit in Dorset

After walking round the beach for a while, we walked to the harbour and then went through all the little side streets that had some really cute shops.


Weymouth harbour

pastel houses in weymouth

side street in weymouth with bunting


Sadly, we didn't stop anywhere for food except an ice cream so I would love to go back and do that. I love going to seaside towns and eating local seafood.


A bit of a short blog post this time as we only spent one day in Weymouth but it was a lovely day nonetheless.


Where have you been lately that you really enjoyed?

MAKE MONEY WITH FREE SHARES FROM FREETRADE

I am not affiliated with Free Trade but if you download the app through my referral link I will get a free share too.


OK this is my first ever 'money blogger' post and I am really excited. I have been following money bloggers lately and my favourite way to make money on the side that isn't through blogging is through Free Trade. As a blogger, I will often write sponsored blog posts which helps make me a little extra cash too.


Freetrade shares logo


I first heard about Free Trade from Reinventing Neesha who you need to follow ASAP if you don't already. She will teach you all you need to know about making passive incomes and saving money.

What is Free Trade?

Free Trade is a trading app you can download on your phone. At first, this put me off a bit because I don't really know anything about stocks and shares, but you don't need to know much when you are using the free shares.


Basically, they give out free shares between £3-£200 when you refer a friend to you, and to the new friend downloading the app for the first time.


If you want to receive free money between £3-£200 then keep reading


1. First of all, you will need to download the app through my referral link. Once you have set your account up, use the basic account and deposit £1 into your account. (Don't worry, you can get this back later). Then, you'll have your free share (I'll get one too).

2. You will be prompted to fill out the W-8BEN form, this is just to say you will not be paying tax in the US.

3. Your free share will take 7-10 days to be revealed, it will be anything between £3-£200. My first one was £20! They usually seem to come out on Wednesdays so keep an eye out, you'll get a notification anyway.

4. Once you have your share amount, you can decide whether you want to keep the share or sell it. I sold mine because I wanted the money to come out straight away but a lot of people leave theirs as it might increase over time, it could decrease though. If you are wanting to leave it in, you should probably learn a little bit about stocks and shares.

5. If you sell your share, you will need to wait a few days for the money to be withdrawable. It will say unsettled cash for a little bit, don't worry about that you just need to be patient.

6. Use your unique referral link and invite as many new people as you can to the app for their free share. You will get a free share for each person who signs up and deposits £1 into their account - this is the way you are going to make money. It will all add up as the more people you refer, the more shares you will get.


And there we have your guide to using Free Trade and making free money with shares and referrals. If you have any questions about this feel free to reach out to me. And obviously be careful when using stocks and shares. Make sure you know what you're doing if you plan to invest real money. If you're just using the free shares and following these steps you won't have to worry too much.

Happy money making! Let me know how much you get once you've used my code!